Skills and attitudes needed to enter the profeesion:
Visual flair an ability to construct an engaging feel or mood using the elements of the visal world, in other words an ability to make people stop, look, read or listen.
An eye for detail, sequence and story
The ability to think both laterally and analytically.
Research skills - an ability to investigate a topic using books, magazines, the internet, interviews, drawing, photography, video and sound
Observational skills - an ability to notice what others usually miss
Knowledge of the creative process - understanding how to generate and give form to ideas.
Communication skills - an ability to do presentations, listen, negotiate and write reports and pitches
People skills - an ability to get with lots od different kinds of people
Computer skills - knowledge of the programms in your area of graphics plus the relevant handware and production processes
Business skills - including numeracy, especially if you want to run a small business at a profit
Entrepreneurial skills - self belief, determination and an ability to recognize opportunities
The ability to stay calm under pressure
A willingness to work unusual hours
An ability to work in teams and enjoy collaboration
An ability to meet tight deadlines
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